Beauty Packaging Magazine

June 2009

  • Marketing Beauty to Teens and Tweens

    Marketing Beauty to Teens and Tweens

    The trick is attracting young attention while winning parent approval.
    06.11.09
  • Creating Brand Loyalty

    Creating Brand Loyalty

    Brands can maintain market share and consumer loyalty by offering a variety of price points as well as through packaging and iconic displays.
    06.11.09
  • Fine Fragrance Packaging: New Perspectives

    Fine Fragrance Packaging: New Perspectives

    Zorbit (Maesa) designers share their strategies.
    06.11.09
  • Apply in Style

    Apply in Style

    As consumers become savvier than ever about makeup trends, cosmetic applicators have evolved to create a multitude of looks and finishes.
    06.10.09
  • Bringing Beauty Value to Youth

    Bringing Beauty Value to Youth

    Mass beauty brands have stepped up packaging designs, taking their cues from high-end products because, with today's savvy young consumers, value per dollar is key to sales at any price.
    06.10.09
  • Sample Sale

    Sample Sale

    Today's sampling constructions offer beauty lines exciting branding opportunities that build loyal customers and drive sales.
    06.10.09