12.04.17
The “Global Luxury Packaging Market 2017-2021” report from Research and Markets looks at the market landscape and its growth prospects in the coming years.
According to the report, one of the major drivers for this market is the increased importance of “aesthetically appealing packaging.” The research firm reports that during 2014-2016, the beauty products market grew by more than 280% in Europe; more than 230% in North America, and by more than 180% in emerging markets, such as India, the UAE, China, Iran, South Africa and Malaysia. This increase in the sales of beauty products, according to the data, is tied to the surge in professional makeup treatments, growing style adoption among “the new generation,” and an increase in exclusive branded makeup retail stores.
According to the report, one of the major drivers for this market is the increased importance of “aesthetically appealing packaging.” The research firm reports that during 2014-2016, the beauty products market grew by more than 280% in Europe; more than 230% in North America, and by more than 180% in emerging markets, such as India, the UAE, China, Iran, South Africa and Malaysia. This increase in the sales of beauty products, according to the data, is tied to the surge in professional makeup treatments, growing style adoption among “the new generation,” and an increase in exclusive branded makeup retail stores.
