09.18.17
Experts will discuss the K-beauty trend during a conference and roundtable that will take place on September 20th, from 4 pm to 5 pm at MakeUp in NewYork.
Moderated by Karen Young, The Young Group, and Leila Rochet Podvin, the participants are: Florence Bernardin, Information & Inspiration; Charlotte Cho, co-founder & chief curator, SokoGlam; Katalin Berenyi, co-founder of Erborian; and Edmer Bodmer, Head of US Marketing, Aritaum, Amore Pacific.
One topic of discussion is how Korean brands, retailers and e-tailers are giving consumers a unique buying experience. New brands are coming from Korea — and they have innovative packaging made by cost-efficient Asian suppliers.
