04.25.18
Kim Kardashian West's upcoming fragrance, launched by her brand, KKW Beauty, will be in a bottle molded in the shape of her body, to capture her famous curves. The fragrance will be called KKW Body, and it launches in May.
Kardashian West posted the news on Instagram, yesterday, with the photo shown above, saying, "We took a mold of my body and made it a perfume bottle." She also calls out performance artist Vanessa Beecroft, alongside this post that features a semi-nude photo, likely styled and/or shot by Beecroft.
The reality-star-turned-beauty-mogul first revealed the news in this Business of Fashion interview in which she describes the bottle and fragrance, saying, "It is a sculpture, basically, of my body...It’s really cool. The scent is so good, I’m so proud of it. It smells to me like what I would think golden smells like, even though that’s a color and something that’s just luminous.”
Stay tuned for the bottle images, as soon as they are revealed.
