11.07.18
Mally Beauty, the color cosmetics brand founded by celebrity makeup artist, Mally Roncal, is celebrating its one year anniversary at Kohl's department stores this month.
To mark the occasion, the brand is running a contest on Instagram and its other social media accounts, through November 8th --and will give three lucky winners the Let It Snow collection, shown above. The Let It Snow collection is exclusive to Kohl's stores.
Mally Beauty marked its entry into Kohl’s Department Stores in the fall of 2017 with a media event hosted by Roncal at the NYC Kohl’s showroom in Times Square.
Roncal says, "I believe that everyone deserves to feel confident, fierce and fabulous without breaking the bank. I love that Mally Beauty is so accessible and most importantly, inclusive."
Roncal continues, "When I shop at my local Kohl’s, I feel the support from the sales team...Their team is knowledgeable and treats everyone with love and respect. They have been an amazing partner and I am so proud to sell my products there.”
Brian Robinson, president, Mally Beauty, comments, "Mally Beauty has a devoted consumer base and proven sell-through. The brand has seen success in the e-commerce and TV shopping arena. Since the acquisition in 2015, we have planned for retailer expansion specifically within brick and mortar stores. Our partnership with Kohl’s has been extremely successful and we look forward to further building our relationship.”
Mally Beauty’s best-seller is its award-winning Evercolor Poreless Face Defender. The brand also offers a variety of face, eye and lip products.
Photos: Mally Roncal, courtesy of Mally Beauty; Let It Snow, via Instagram