Beauty Packaging Staff09.03.20
Like many trade shows and events this year, Unfiltered Experience is now online, due to the Covid pandemic.
Now a 3-part series of virtual events called Unfiltered Experience Online, the show is designed to help emerging beauty brands succeed -- and connect indie brands with retailers, distributors, and influencers.
The show is known for its fun, multimedia approach that inspires creative collaborations, and we can expect the same from the virtual event. “Large events have diluted the ability of face-to-face guaranteed interactions, and ability to connect based on real areas of interest," says Daniela Ciocan, founder, Unfiltered Experience, which was always meant to take place in smaller venues, unlike traditional trade shows.
Ciocan continues, "Virtual events allow for best personalization and the ability to engage with 'best matches' based on the participants’ interest, rather than in a vacuum."
The brand partners are carefully curated, based on several factors, including whether it is the 'clean,' sustainable, and retail-ready.
The 3-Part Virtual Experience
Unfiltered Experience Online's 3 virtual events are:
- October 13th-15th - Influence: focus on social media and meet one-on-one with authoritative voices and licensed professionals who care about recommending the right products to their communities.
- October 27th - 29th - Retail: forge new retail relationships with buyers and vetted distributors
- November 10th - 12th - Scale: a personalized schedule of meetings with experts in the beauty space.
Featured Speakers
The speaker lineup includes Annie Johnson, CEO, Credo Beauty; Harry Slatkin, entrepreneur & fragrance expert; Jamie Schmidt, founder & CEO, Schmmidt's Naturals; Conor Begley, cofounder, Tribe Dynamics; Anna Kay, director of partnerships, BH Cosmetics, and more.
Landing International is the show's sourcing partner. Retail buyers from across the nation will have the opportunity to browse every product featured at the show, exclusively on Landing’s buying platform.
Read More
See Daniela Ciocan's Expert's Opinion Column: Coming Off COVID-19: Beauty & Wellness Industry Trends