Recent beauty launches show how brands aim to elevate the 'skincare ritual,' as packaging suppliers discuss their most in-demand and eco-friendly innovations.
At Cosmoprof's 55th edition, Cosmopack—the show-within-the-show for the entire beauty supply chain—revealed a focus on ‘feel-good’ products and packaging.
The brand’s ‘Farm to Beauty’ philosophy continues with a new launch, as Behnke hires an external CEO, devoting herself to product formulas and sustainability.