Beauty Packaging Staff08.17.20
Cosmetic Executive Women (CEW) announced this year's Beauty Awards Finalists on Friday, during a livestream video starring Gloss Angeles podcast hosts Kirbie Johnson and Sara Tan (shown above).
The awards celebrate the most innovative and groundbreaking new products of the year. Finalists in 45 categories were selected from more than 1,200 entries, represented by hundreds of brands -- exclusively selected by a vote of CEW members.
Carlotta Jacobson, president of CEW states, "For the first time, the Beauty Awards Finalists were announced in a livestream broadcast with an opportunity to interact and engage with viewers in real time. Our partnership with Kirbie and Sara, co-hosts of the popular podcast, Gloss Angeles, have brought the excitement and notoriety of CEW's Beauty Awards program to an even broader audience."
VIEW THE SLIDESHOW: A Look at CEW's 2020 Beauty Award Finalists
In a year that saw $83 billion in U.S. beauty sales, according to Nielsen, innovation amongst entrants was seen across a variety of categories. Those that rose to the top include the uber ingredient CBD, sexual wellness, supplements, indie and niche-stige brands, 'clean-ical' skincare and hair treatments, along with the new categories Sexual Wellness, Skincare Face Masks, Hair Accessories and Unisex Fragrance.
The finalists will be reviewed CEW's Board of Governors and select industry insiders to vote to determine the winners in each category.
The winners will be announced on November 13, during the virtual Beauty Awards.