02.26.18
Soap & Glory is continuing its new campaign -- #MoreThanLips.
The brand is inviting beauty fans to speak up, share their experiences, and—most importantly—be heard. To kick it off, Soap & Glory will be debut a two-minute long video on their campaign microsite, YouTube channel, and Instagram account, featuring the "pout-standing" lips—and powerful voices—of a diverse group of women.
Soap & Glory's More Than Lips campaign began at the Women's March in Los Angeles on January 20th, 2018. Women participating in the March were invited to speak their minds in a private booth so they felt comfortable to share honestly in a safe space. From those recorded stories, the More Than Lips video was created.
Support 'She Should Run'
Soap & Glory is also supporting the national organization, She Should Run. The organization is working to increase the number of women running for elected office to 250,000 by 2030.
Now, you can help us support the cause: For every Instagram post for the duration of the campaign using the hashtag #MoreThanLips, Soap & Glory will donate $5 to She Should Run (up to $20,000).
Soap & Glory encourages everyone to join the conversation by sharing this video on their social media channels using the hashtag, #MoreThanLips.
