Creativity & ‘newness’ remain key marketing tools to appeal to beauty shoppers—as advances in sustainability and production are redefining packaging innovation.
There are a multitude of decorating processes beauty brands can use to transform the look of a bottle, jar, tube—partnering with the right supplier is key.
Dr. Dhaval Bhanusali and Dr. Muneeb Shah will help advance Neutrogena's mission to 'fuse beauty and science to deliver extraordinary product experiences.'
The XTAG glass bottle features an airless refill system that uses pouch technology, representing a new approach to consumption that respects the planet.
Recent beauty launches show how brands aim to elevate the 'skincare ritual,' as packaging suppliers discuss their most in-demand and eco-friendly innovations.
Nearly 1,200 exhibitors showcased finished products and packaging—and welcomed 26,000 visitors to the 21st edition of Cosmoprof North America Las Vegas.
Manufacturing plants are picking up speed in North America, due to cost savings, access, shipping, timeline/speed to market, reduction of carbon footprint
Post-pandemic, samples have taken on a larger role in enticing consumers to purchase full-size products—or, to easily tote them along as ‘small indulgences.’
Over 100 beauty brands join Versed & Youth to the People & sign an open letter to Congress calling attention to climate change and asking leaders to act
Transforming beauty retail and the beauty shopping experience, The Allure Store features 280 makeup, haircare, and skincare products from more than 150 brands.