Esko ׀ Brand Solutions

Cosmetics

Charlotte Tilbury Taps Kim Cattrall for New Campaign

Gen X icons are featured in the new ‘Pillow Talk Beauty Soulmates’ campaign with a limited edition collection.

Rachel Klemovitch, Assistant Editor 03.27.25

Hourglass Opens Global Flagship Store in New York City

The Manhattan store in Soho features a chic lounge area—and will host an artist in residency program.

Rachel Klemovitch, Assistant Editor 03.27.25

Pentawards Highlights Evolving Cosmetic Packaging Design Trends for 2024-2025

Announces an additional week for this year’s entries.

Chloe Scanlan, Marketing Manager, Pentawards 03.25.25

Skin Care/Sun Care

Estee Lauder’s New Advanced Night Repair Beauty Sleep Campaign Stars Kristen Bell

The Advanced Night Repair Serum claims to visibly repair the skin for people with poor sleep.

Rachel Klemovitch, Assistant Editor 03.25.25

Bath/Body | Men

Dr. Squatch Launches Call of Duty Inspired Collection

Soaps and deodorants are inspired by two game characters and are crafted for action.

Beauty Packaging Staff 03.21.25

CIBS’ April Luncheon Features Sara Clasen of Estée Lauder

The "Mentoring Gen Z - Shaping the Future of Cosmetics" event takes place on April 9 at the Manhattan Manor at Rosie O'Grady's in NYC.

Beauty Packaging Staff 03.19.25

Monat Launches on TikTok Shop

This strengthens Monat’s direct sales business model, offering its fully category of products.

Beauty Packaging Staff 03.19.25

Medicube Names Celebrity Makeup Artist, Sir John, as Creative Director

This marks Sir John's first venture into skincare tools as he helps set a new standard for the Booster Pro.

Beauty Packaging Staff 03.18.25

Hair Care

Nexxus Taps Hailee Steinfeld for Hy-Volume Collection Campaign

The new line is made with Hyaluronic Tubing Technology for 2 inches of root lift versus untreated hair and 48 hours of weightless bounce.

Beauty Packaging Staff 03.18.25

Cosmetics

Milani Cosmetics Launches “America’s Next Top Primer” Campaign

This 2000s-inspired Reality TV spoof features the Conceal + Perfect Blur Out Smoothing Primer.

Beauty Packaging Staff 03.17.25

ELC Partners with Adobe for Digital Marketing with Firefly Generative AI

Adobe Firefly will handle repetitive tasks such as resizing and reformatting marketing assets to accelerate content production.

Beauty Packaging Staff 03.12.25

Estée Lauder Names Dr. Matthew Walker as Brand’s First-Ever Global Sleep Science Advisor

Dr. Walker will help advance the brand’s nighttime skincare research and innovation and educate consumers on sleep and health.

Beauty Packaging Staff 03.11.25

Sustainable Innovation in Primary Packaging: Viva’s Commitment to a Greener Future

In today’s beauty and personal care industry, sustainability is no longer just a trend—it’s an expectation.

ProSys Fill Highlights the Flex Fill 30 Hot Melt Filler

The FF30 can handle multiple container sizes, product types, and applications, including lip balms, deodorant sticks, skincare jars, and more.

Beauty Packaging Staff 03.07.25

Fragrances

Nautica Fragrances Launches New Scents in Colorful Packaging

Rose Island and Jasmine Coast are mood-boosting fragrances that capture Spring.

Beauty Packaging Staff 03.05.25

Pin Mao Plastics: Innovation & Expansion Towards a Green Future

The global company is committed to delivering high-quality plastic products and fostering innovation, focusing on green products and the circular economy.

Solutions & Questions Abound at Cosmoprof Miami 2025

Sustainable packaging was on display, but many expressed confusion over numerous issues in the beauty industry—here's the full report in our show review.

Jamie Matusow, Editor-in-Chief 03.03.25

Labels | Sustainable Pkg/Practices

The Worth of a Well-Designed Label or Alternative

Label, film, and shrink sleeve providers are bringing the beauty industry valuable options—with the added flex of sustainability.

Joanna Cosgrove, Contributing Editor 03.03.25

Cosmetics

Betting on Beauty Sticks to Win Over Consumers

Stick formats for makeup & skincare are drawing legions of fans—and here are the packaging suppliers offering eco-friendly & innovative sticks.

Marie Redding, Senior Editor 03.03.25

Feel-Good Color Packed in Luxe New Shapes

From fabulous to functional, packaging will continue to enhance the joy of makeup application.

Jamie Matusow, Editor-in-Chief 03.03.25

Hair Care

Living Proof Launches Silicone-Free Haircare Products

Newly reimagined shampoo and conditioner franchises are powered by Sili-CLONE HairTech.

Beauty Packaging Staff 02.28.25

Design Capabilities

Beauty Packaging Design Trends for 2025 and Beyond

From retro aesthetics to refillable solutions, explore how beauty packaging trends in 2025 blend style, function, and brand storytelling.

Marie Redding, Senior Editor 02.24.25

L’Oreal and P&G Support Small-Format Packaging Recovery

Closed Loop Partners' Center for the Circular Economy calls on brands to join efforts to increase recovery of small-format plastic packaging.

Beauty Packaging Staff 02.24.25

Hair Care

IBG Brand Incubator Launches Curly Hair Care Line in France

Curls Matter offers a range of simple and effective products at Monoprix stores across France.

Beauty Packaging Staff 02.21.25

Aptar Beauty Introduces Advance, A New Full-Plastic Pump Collection

The Advance Collection consists of full polyolefin pumps to maximize recyclability, starting with two best-selling personal care dispensing solutions.

Virospack Renews Its EcoVadis Gold Medal

The company has improved its score from 70 to 79 points in the 2024 assessment.

Beauty Packaging Staff 02.14.25

Laura Mercier Launches Beauty Experience for Apple Vision Pro with Obsess

With the new visionOS App, customers can immerse themselves in Laura Mercier’s New York and Paris Boutiques.

Beauty Packaging Staff 02.12.25

Hair Care

Kristin Ess Hair Introduces First-Ever Hair Artistry Team

The team of seven female hair stylists will help elevate the brand with educational content.

Beauty Packaging Staff 02.11.25

Hair Care

Two Schwarzkopf Keratin Root Products Receive 2025 Product of the Year USA Award

Consumers voted The Keratin Root Permanent Color and Keratin Root Temporary Color & Thickening Spray as the product of the year in the beauty category.

Beauty Packaging Staff 02.11.25

Rare Beauty's Director of R&D to Discuss Inclusive Packaging

Rare Beauty's Karin Quissell—and more experts—will discuss accessible design and inclusive cosmetics at MakeUp in LA and Luxe Pack Los Angeles.

02.07.25

Neopac Becomes First European Tube Manufacturer to Achieve RecyClass EN 15343 Certification

Neopac’s Debrecen, Hungary facility passes certification audit, ensuring traceability of recycled plastic content.

Beauty Packaging Staff 02.07.25

Cosmetics

L’Oreal Paris Names Reneé Rapp as the New Global Ambassador

The actress and artist joins the brand for her spirit of self-worth and empowerment.

Beauty Packaging Staff 02.06.25

Secrets to Unlocking ASMR's Power for Luxury Packaging

Attend this informative panel discussion—and create an irresistible sensory experience that resonates with your consumer.

02.05.25

IBG To Debut 'Future of Beauty' Collection at MakeUp in LosAngeles

The company will highlight its formulations, tech-driven solutions, and sustainable packaging at booth G27.

02.05.25

Skin Care/Sun Care

Youth to the People Celebrates Its 10th Anniversary

To celebrate, the brand launches a limited-edition Superfood Cleanser designed by artist Sebastian Curi.

Beauty Packaging Staff 02.05.25

Eco-friendly | PCR | Plastics

Alternative Packaging with a Conscience

Sustainable, recyclable options abound for brands seeking something other than virgin plastics.

Joanna Cosgrove, Contributing Editor 01.31.25

Albea Cosmetics & Fragrance Launches North America Collection

The new collection features sustainable options for lipsticks, mascaras, jars, and more—see the line on display at MakeUp in LosAngeles.

01.31.25

Garnier Teams Up with the National Park Foundation for Conservation Efforts

Garnier will support Service Corps crews, funding 200,000 service hours dedicated to conservation and restoration projects in national parks.

Beauty Packaging Staff 01.30.25

Skin Care/Sun Care

Kiehl’s Expands Jackson Hole Mountain Resort Partnership

The brand also announces a new immersive concept store in Hell’s Kitchen.

Beauty Packaging Staff 01.28.25

Why Sol de Janeiro Earned the Title of ‘Beauty Company of the Year: Excellence in Packaging’

The ‘joyful’ brand tells a great story—and hits all the right notes for today’s beauty consumer.

Jamie Matusow, Editor-in-Chief 01.27.25

Eastman Receives 8 RecyClass Approvals

Also, two of Eastman's resins, Cristal EN067 and Cristal EN059 were recognized as limited compatible.

Beauty Packaging Staff 01.27.25

Weekly Recap: Radiant Tone Collection, ELC X Exuude, medicube, & More

The most viewed news on our site for the week ended on January 25, 2025.

Beauty Packaging Staff 01.27.25

Hair Care

Nutrire Debuts as a Personalized Scalp & Strand Care Brand

The brand aims to treat, cleanse, and condition in its three-part system.

Beauty Packaging Staff 01.24.25

Get Ready for Cosmoprof & Cosmopack in Italy

The 2025 edition of Cosmoprof Worldwide Bologna opens on March 20 at BolognaFiere.

Marie Redding, Senior Editor 01.23.25

Taking Glass Packaging to a Higher Level

Suppliers specializing in glass are producing luxurious bottles and jars with statement-making, eco-friendly decorations for fragrance and skincare brands.

Marie Redding, Senior Editor 01.23.25

Bottles/Jars | Skin Care/Sun Care

Sol de Janeiro: Packaging the Joy of Brazilian Beach Culture

Sol de Janeiro is our 2025 Beauty Company of the Year for Excellence in Packaging. Congratulations!

Jamie Matusow, Editor-In-Chief 01.23.25

Mergers & Acquisitions in the Beauty Industry in 2025

A running list of this year's mergers and acquisitions in the beauty industry, so far—involving both beauty brands and suppliers.

Rachel Klemovitch, Assistant Editor 01.22.25

Cosmetics | Health and Beauty

E.l.f. Beauty Launches New Campaign in Germany

The ‘e.l.f. von zehn’ campaign blends humor with product testing, redefining the boundaries of traditional quality reviews and ratings.

Beauty Packaging Staff 01.22.25

Boris Schaefer Named 77th President of CIBS, Outlines Vision for 2025

CIBS also announced new networking opportunities and events.

01.17.25

Fragrances

ELC Partners with Exuud for a Fragrance Technology Platform

Soliqaire blends that absorb and release fragrance without requiring heat or generating aerosols.

Beauty Packaging Staff 01.17.25

Skin Care/Sun Care

CosRX Concludes #TheArbutinSerumDay Challenge on TikTok

The brand also launched a limited-edition 6 Peptide Skin Booster Serum set at Costco.

Beauty Packaging Staff 01.16.25

4 Ways to Build Trust with Gen Z Beauty Consumers

Brands that embrace these values will be rewarded with brand and product loyalty.

Thomas Silve, Co-Founder of CTZAR 01.16.25

ProSys to Showcase the RT60 Tube Filling and Sealing System

Located at Booth 414, ProSys will also feature the LB30 Lip Balm Filler and HL60 Labeling System.

01.14.25

Ipsy and Gabrielle Union Launch Icon Box to Celebrate Black History Month

Gabrielle Union will also narrate Ipsy’s ‘Black Joy Is Beauty’ social campaign.

Beauty Packaging Staff 01.09.25

Boris Schaefer Named 77th President of CIBS; Outlines Vision for 2025

New networking opportunities and events are announced.

Jamie Matusow, Editor-in-Chief 01.07.25

Fragrances

Armani Beauty Taps Nicholas Galitzine as Its Global Fragrance Ambassador

The actor’s first campaign is ‘The Idea of You’ featuring the brand’s Stronger With You Parfum.

Beauty Packaging Staff 01.06.25

Dove’s New Campaign Lets Go of the ‘Pursuit of Perfect’

The new Dove Self-Esteem Project for Women helps people feel confident in their bodies and define beauty on their terms.

Beauty Packaging Staff 01.03.25

Skin Care/Sun Care

Sofie Pavitt Face Launches at Sephora

Studio-grade, acne-targeted skincare products will be in stores and online starting December 26.

Beauty Packaging Staff 12.20.24

ELC Announces New Fragrance Atelier Location in Paris

With proximity to ELC Offices and Fragrance Partners, this building will accelerate luxury fragrance innovation.

Beauty Packaging Staff 12.20.24

Neopac India Wins IFCA Star Award

Its tube housing lotion for Kheoni was recognized for its ‘Structural Innovation & Graphic Design.’

Beauty Packaging Staff 12.17.24

Mielle Organics Presents the 'Art of Hair' at Art Basel

In partnership with Rolling Out, Mielle Organics commissioned artist Ebony Boyd to interpret the "art of hair."

12.16.24

Sephora Announces 2025 Accelerate Program Cohort

The program celebrates a decade with 8 BIPOC brands in this year’s class.

Beauty Packaging Staff 12.12.24

Premium Label & Packaging Solutions Awarded Silver at NJPEC Package of the Year Gala

The sleeve exemplifies 2024’s ‘pattern’ packaging trend.

Jamie Matusow, Editor-in-Chief 12.11.24

Cosmetics | Health and Beauty | Skin Care/Sun Care

K-Beauty Brands Partner with Netflix to Launch Squid Game Collections

This special edition collection includes a dalgona lip balm, a palette, and more with a bloody rose theme and other motifs from the show.

12.10.24

Understanding Gen Z and Their Unique Consumer Profile

The first fully digital-native generation, with a higher-than-ever diversity, significantly impacts consumer habits.

Elle Morris, Chief Marketing Officer, Olberding Brand Family 12.09.24

Pantone's Color of the Year 2025 is Mocha Mousse

'The mellow brown hue is rich, sensorial, and comforting.'

12.05.24

Fragrances

The Rolling Stones Launch First-Ever Fine Fragrance

RS No. 9, created in partnership with Bravado and Nirvana Brands, features a bottle design inspired by the band's Carnaby St. store in London.

12.04.24

Solids in Tottles & Tote-Along Packs Draw New Interest at MUNY

From fragrance to cosmetics, exhibitors showcased their latest product and packaging innovations at MakeUp in NewYork.

Jamie Matusow, Editor-In-Chief 12.02.24

Package Development

Qualifying Innovation in Today’s Beauty World

From ‘truly unique packaging’ to material usage, Allan Hafkin explains why he often looks at ‘innovation’ in terms of consumer benefits.

Allan Hafkin, Global Package Engineering and Development 12.02.24

Design Capabilities | Package Development | Refillables

Westman Atelier: Innovative Packaging to the Core

Angela Piner, Chief Design Officer at Westman Atelier, reveals how she created the luxury brand’s aesthetic.

Jamie Matusow, Editor-In-Chief 12.02.24

Contract Services | Package Development | Sustainable Pkg/Practices | Turnkey

‘Unique Consumer Experiences’ and ‘Intuitive’ Recycling at Luxe Pack Monaco

Many of the 450 suppliers displayed sustainable packaging innovations at Luxe Pack Monaco, for the show's 10,000+ visitors.

Jamie Matusow, Editor-In-Chief 12.02.24

Package Development | Sustainable Pkg/Practices

Innovative Packaging That Meets Consumer Demands

Creativity & ‘newness’ remain key marketing tools to appeal to beauty shoppers—as advances in sustainability and production are redefining packaging innovation.

Jamie Matusow, Editor-In-Chief 12.02.24

Euromonitor Says the 'K-Wave' is Growing

Consumer brands, particularly beauty, food, and drinks are key contributors to the growing 'K-Wave' product buys in Southeast Asia.

12.02.24

Bottles/Jars | Decorative Effects | Package Development | Tubes

From Plain to Premium: Deco Brings Packaging to Life

There are a multitude of decorating processes beauty brands can use to transform the look of a bottle, jar, tube—partnering with the right supplier is key.

Marie Redding, Senior Editor 12.02.24

Cosmetics | Fragrances | Hair Care | Skin Care/Sun Care

Beauty Influencer Engagement Report from Traackr

Overall, content creators with small to mid-sized audiences saw the most engagement.

11.25.24

New Greenpark Survey Shows Consumers are Researching Products Before Buying

Consumers are researching skincare, makeup, and hair care products after an online search.

11.20.24

Skin Care/Sun Care

Drunk Elephant Voluntarily Recalls Three Products

An ‘ingredient mix-up” impacted a small number of products sold in the US, said the brand.

11.20.24

Health and Beauty

Paris Hilton's 11:11 Media Partners with Guthy-Renker

Newly formed 11:11 Beauty is set to launch in the Spring of 2025.

11.19.24

Eco-friendly

Rohrer Corp Launches EcoVolve Product Line

EcoVolve 30 is the first series to launch featuring blended sustainable materials.

11.19.24

Albéa Cosmetics Launches the North America Collection

The new collection features sustainable options for lipsticks, mascaras, jars, and more.

11.15.24

Aptar Beauty Wins Supplier Award from Avon

Aptar Beauty is recognized for its Mirco Eco airless packaging.

11.06.24

Metal

Pantone Launches Color Libraries for Aluminum Packaging

Pantone, X-Rite, and Sun Chemical created color libraries for extruded aluminum packaging.

11.05.24

Hair Care

CeraVe Talks About Its New Hair Care Line

CeraVe's team developed a breakthrough Anti-Dandruff formula that targets ceramide deficiencies in the scalp.

11.05.24

Estée Lauder Canada Launches New Campaign

The “Because of My Age” campaign celebrates women’s achievements in beauty.

11.01.24

Skin Care/Sun Care

Neutrogena Recruits 2 Renowned Dermatologists as Global Innovation Partners

Dr. Dhaval Bhanusali and Dr. Muneeb Shah will help advance Neutrogena's mission to 'fuse beauty and science to deliver extraordinary product experiences.'

Marie Redding, Senior Editor 10.31.24

2024 Pentawards' Body, Health & Beauty Category Winners Announced

Overall, 10% of all award winners were in the Body, Health, and Beauty category.

10.29.24

Fragrances

Beyoncé Debuts New Fragrance in a Gold Bottle

Beyoncé Parfums debuts Cé Lumiére, one year after Cé Noir.

10.28.24

Parfums de Marly Partners with the Louvre

The brand will help restore pieces in the Cressent rooms of the museum.

10.24.24

Eco-friendly | Eco-friendly | PCR | Skin Care/Sun Care | Sustainable Pkg/Practices

Origins Launches New Packaging to Reflect Sustainability Goals

The new Youthtopia plant-powered skincare collection's new packaging reduces plastic use by 35%.

10.24.24

XTAG by Lumson: The Airless Refill That Rewrites the Rules of Luxury

The XTAG glass bottle features an airless refill system that uses pouch technology, representing a new approach to consumption that respects the planet.

Achieving Compliance in Beauty Packaging Through Digital Maturity

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10.21.24

Amorepacific Presents Research on Its Latest AI Innovations

Amorepacific's team presented its research on how AI can make product development faster—and showcased its AI-Powered Skin Diagnostic System.

10.18.24

Eco-friendly | Monomaterials | Sustainable Pkg/Practices

Why Mono-Material Packaging Is a Win-Win for Beauty Brands & Consumers

Mono-material packaging can reduce contamination in the recycling stream, reduce lead times, and improve supply chain efficiency.

Joanna Cosgrove, Contributing Editor 10.17.24

From Jars to Tubes: Skincare Packaging Trends for a Competitive Edge

Recent beauty launches show how brands aim to elevate the 'skincare ritual,' as packaging suppliers discuss their most in-demand and eco-friendly innovations.

Marie Redding, Senior Editor 10.17.24

Kenvue is #15 On Our Top Global Beauty Companies 2024 Report

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10.17.24

Eco-friendly | Glass | PCR | PET | Sustainable Pkg/Practices

Cosmoprof NA Show Review: A Focus on Eco-Friendly Packaging

Nearly 1,200 exhibitors showcased finished products and packaging—and welcomed 26,000 visitors to the 21st edition of Cosmoprof North America Las Vegas.

Marie Redding, Senior Editor 10.17.24

Kao is #14 On Our Top Global Beauty Companies 2024 Report

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10.17.24

Coty is #11 On Our Top Global Beauty Companies 2024 Report

Coty says it has the first fragrance with patents pending for both the formulation and the packaging.

10.17.24

THG Expands recycle:me Project

The Group aims to recycle 1 million units in the first year

10.17.24

ProSys Fill Showcases Its Range of Filling and Tube Loading Systems

The ProLoader-T Tube Loading System and CMX System will be on display at PACK EXPO International 2024.

10.17.24

Hair Care

Hairapy Debuts with Hair Restoration and Scalp Rejuvenation Line

Clinically proven haircare line targets hair loss, thinning, and dullness.

10.17.24

Skin Care/Sun Care

Best Skincare Promotes Ella & Savage Skincare Lines

Best Skincare is promoting its 'Ella'‚and its newest launch, 'Savage' skincare.

10.16.24

Skin Care/Sun Care

Soy is Trending in Skincare

CEW's recent Beauty Awards Expo highlighted the soy-skincare connection—and numerous studies show the skincare benefits of soy-based ingredients.

Marie Redding, Senior Editor 10.16.24

Fragrances

Chanel No5 Debuts Margot Robbie Campaign Film

The new campaign film ‘See You at Five’ features the iconic N05 fragrance and the California coastline.

10.16.24

Bath/Body | Dispensers

Soocas Debuts an Oral Care Innovation

The NEOS II is an electric toothbrush, combined with a water flosser—made possible by using the smallest integrated pump on the market.

10.09.24

Bath/Body | Men | Personal Care

Rockwell Razors Celebrates 10 Years with a Gold-Plated Razor

Rockwell Razors began on Kickstarter—and is celebrating ten years of growth with a limited-edition 24K gold-plated razor.

10.09.24

Hair Care

Hair Care Brand 'Tara' Debuts in the U.S.

'We draw inspiration from ancient self-care rituals across the world,' the Barcelona-based brand says.

10.02.24

Crystal Features a Shock-Absorbing Compact at MakeUp in NewYork

It's a patented design beauty brands can count on to protect makeup during shipping.

09.25.24

Cosmei's Pop Stick is a Finalist in the IT Awards

The Innovation 'IT' Awards at MakeUp in NewYork showcases cosmetic and packaging innovations.

09.10.24

Made in USA

Alleviating Supply Chain Issues Via ‘Made in USA/NA’

Manufacturing plants are picking up speed in North America, due to cost savings, access, shipping, timeline/speed to market, reduction of carbon footprint

Joanna Cosgrove, Contributing Editor 09.03.24

Sample Sizes

The New Norm in Cosmetic & Fragrance Sampling

Post-pandemic, samples have taken on a larger role in enticing consumers to purchase full-size products—or, to easily tote them along as ‘small indulgences.’

Jamie Matusow, Editor-in-chief 09.03.24

Ethnic | Hair Care

Jamaican Mango & Lime Celebrates the Launch of National Loc Day

The brand celebrates the beauty, history, and culture of locs with a new campaign and more.

08.16.24

Men | Skin Care/Sun Care

Lab Series Men’s Care Joins Amazon Premium Beauty

Customers have access to educational content and shoppable recommendations.

08.16.24

Personal Care

Gillette Partners with Xbox to Launch the Gillette P1 Program with Forza Motorsport

Gamers can experience in-game integrations, events, and offerings as part of the P1 Program event.

08.14.24

Luxe Pack New York Draws Most Attendees in 20 Years

Show organizers say the 2-day B2B creative packaging show recorded a 25% increase in new exhibitors on the floor.

Jamie Matusow, Editor-in-Chief, with Marie Redding, Senior Editor 07.22.24

FIT Grads Present Capstone Research on Accessible Beauty

FIT's CFMM, the beauty industry's 'think tank,' unveiled research on 'The Future of Accessible Beauty' on June 26th, 2024.

Nancy Jeffries, Contributing Writer 07.10.24

Cosmetics | Health and Beauty | Personal Care

Beauty Brands with an Amazon Premium Beauty Storefront

With the growing popularity of Amazon Premium Beauty, see which brands have opened a storefront.

Rachel Klemovitch, Assistant Editor 06.13.24

A Look at Sustainable Innovations at Luxe Pack New York

Here's a look at the Luxe Pack in Green Award winners and finalists.

Marie Redding, Senior Editor 05.15.24

Cosmetics

Henkel, L’Oréal, LVMH, Natura &Co and Unilever Form New Cosmetics Consortium

Will co-design an industry-wide environmental impact assessment and scoring system for cosmetics products.

09.21.21

Cosmetics

Beauty Brands Pause Social Media to Advocate for Key Climate Policy

Over 100 beauty brands join Versed & Youth to the People & sign an open letter to Congress calling attention to climate change and asking leaders to act

09.20.21

UN Global Compact Names Knoll Printing & Packaging As Global Compact LEAD

LEAD participation demonstrates a company’s ongoing commitment to the United Nations Global Compact and its Ten Principles

09.20.21

Cosmetics

Lumson Introduces First Airless System in an Aluminum Container

Combines technological innovation and functionality.

09.20.21

Nigo is Kenzo's New Artistic Director

LVMH names the 'streetwear legend' the brand's new Artistic Director—and Nigo points out how he's similar to the late founder Kenzo Takada.

Marie Redding, Senior Editor 09.16.21

Cosmetics | Hair Care | Home Fragrance | Personal Care | Sample/Travel Sizes

The Glaspray Advantage: Dispenser Innovation with Environmental Distinction

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Cosmetics | Skin Care/Sun Care

The Honest Company Appoints Pete Gerstberger as Chief Digital and Strategy Officer

Gerstberger’s background boasts extensive digital strategy and product development experience.

09.15.21

Pumtech's Innovative Dispensing System

It will work with all types of formulations.

09.15.21

MAC's New Global Ambassador is Saweetie

She attended a NYFW party with Estée Lauder Co.'s John Demsey.

09.13.21

Cosmetics | PCR

Videobite: New Sustainable Packaging Options from WWP Beauty

Introducing the Zer0+ collection, tubes with reduced PCR content and integrated applicators, and a soon-to-be-launched line of refillables.

Jamie Matusow, Editor-in-Chief, Beauty Packaging

Cosmetics | Glass

Baralan Creates a Sustainable Airless Packaging Solution in Glass

The supplier says DEA is the first airless system in which the product is directly in contact with the glass—and it’s refillable, too.

Jamie Matusow, editor-in-chief

Hair Care

Jennifer Aniston Launches LolaVie Hair Care

The brand's first product is a glossing detangler.

09.08.21

Cosmetics

Klarna Launches Livestream Shopping Series in Partnership with Beautycounter

The livestream episodes will offer insights, tips, tricks and techniques for a cleaner and better beauty routine.

09.07.21

Cosmetics

Jennifer Aniston Teases New Beauty Brand LolaVie

Not much is known about this mysterious brand except that it’s coming soon.

09.03.21

Cosmetics

Walgreens Boots Alliance Appoints New Executive Leaders

Danielle Gray, Tracey Brown and Jeff Gruener receive new leadership roles at WBA and Walgreens.

09.01.21

Cosmetics

The Advantages of Made in USA Beauty Packaging: Suppliers Speak

We asked leading USA/NA packaging suppliers: ‘What advantages does your company offer brands looking for a domestic packaging provider?’

Jamie Matusow, Editor-in-Chief, Beauty Packaging 09.01.21

Hair Care | Men

Unwrapped Life Launches Plastic-Free Collection of Grooming Essentials for Men

Includes a shave bar, a shampoo & conditioner bar and more.

08.31.21

Cosmetics

GEKA: Specializing in High-Precision Beauty Applications

New headquarters and a center of excellence fuel innovative liquid cosmetics solution development & production.

Jamie Matusow, Editor-in-Chief

Briogeo Launches New Campaign

Video—users tell the story of their "healthy hair journey," and Briogeo redesigns its e-commerce packaging.

08.30.21

Cosmetics | Personal Care

Packaging Innovation Boosts Online Surge for Personal Care Subscriptions

A new emphasis on packaging optimizes interactions and brand equity in direct-to-consumer sales.

John Nelson, Smithers 08.29.21

Crown Laboratories To Acquire Strivectin

StriVectin's President, Cori Aleardi, will become President and Chief Commercial Officer of Crown and its new Premium Skincare Division.

08.26.21

New Frontiers For Beauty Sampling, Post-Covid

The pandemic has forever changed beauty product sampling at retail—and that’s great news for sample packaging innovation.

Joanna Cosgrove, Contributing Editor 08.23.21

Cosmetics

Herbal Essences and TerraCycle Partner to Plant Trees and Donate Benches

Donate 20 benches created from recycled hair care packaging to various nature preserves.

08.23.21

Droppers

Virospack Receives Innovation Award for Dropper

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08.23.21

4 Global Wellness Trends That are Going to be Huge

Self-care has come to the forefront of our priorities.

Delilah Kealy Roberts, writer, Lil-Lets 08.23.21

Bottles/Jars | Design Capabilities | Eco-friendly | Package Development | Sustainable Pkg/Practices

A ‘Whale of a Tail’ Package for Love Ocean

Pearlfisher’s ‘playful and purposeful’ new packaging design system for kids’ brand Love Ocean, highlights the importance of protecting our oceans.

Jamie Matusow, Editor-in-Chief 08.23.21

Bath/Body

Frida Baby Launches Bath Line

The brand weighs in on the "to bathe or not to bathe" debate.

08.20.21

Sustainable Pkg/Practices

Brand Designs Will Play Critical Role in the Future of Plastics

Cosmetics packaging players can expect recycling improvements in the next decade, but need to double down on sustainable design.

Anthony Schiavo, Research Director at Lux Research 08.20.21

Skin Care/Sun Care

Another Possible Carcinogen Identified in Sunscreens

Researchers from the Haereticus Environmental Laboratory urge the FDA to remove certain sunscreens from the market.

08.16.21

Cosmetics

India Announces Multi-Phased Strategy to Eliminate Single-Use Plastics

Many single-use plastics will be banned starting in 2022.

08.16.21

Skin Care/Sun Care

CosRX Launches Lip Collection

The brand says it is responding to the increased demand for lip products due to the Covid pandemic

08.16.21

Olympic Athletes Embrace Beauty Trends

Athletes say embracing beauty trends and showing femininity shows strength, not weakness.

Marie Redding, Senior Editor 08.09.21

Bite Beauty's Lip Lab Mixes Up a Talenti Lipstick

Bite Beauty created a new lipstick color inspired by Talenti Gelato's Strawberry Shortcake Layers flavor, as a fun summer promotion.

08.09.21

Nails

GlossLab Opens 9th Nail Studio & Will Expand Product Line Next Year

GlossLab will launch a slew of 'self-care must-haves' including a full line of proprietary polishes in 2022.

Marie Redding, Senior Editor 08.06.21

Cosmetics

Function of Beauty Acquires Personalized Skin Care Company Atolla

Will leverage Atolla's patented skin test and data-driven product recommendation system to further improve its own skin care offering.

08.04.21

Cosmetics

The Hut Group Acquires Cult Beauty

THG’s plan is to keep the UK-based cosmetics retailer’s separate branding and identity intact.

08.04.21

Fragrances

Paco Rabanne Debuts Phantom—Its First Connected Fragrance

A chip in the spray cap connects with smartphones to unlock exclusive content curated by Paco Rabanne.

08.03.21

Men

Manscaped Launches in South Africa

Continues its global expansion by entering a new continent.

07.29.21

Decorté Partners with Allure Store & Launches Limited Edition Package

Decorté's iconic Moisture Liposome Serum is in a limited-edition package design, 'Tokyo,' inspired by the traditional symbol of hope and good fortune.

07.27.21

Cosmetics

Sephora Launches Clean + Planet Positive Program

New category prioritizes ecological, sustainable approaches to creating and selling beauty products.

07.27.21

Be A 10 Cosmetics Names New Brand Ambassador

Celebrity makeup artist Erika La' Pearl is Be a 10's new brand ambassador.

07.26.21

Cosmetics

Sustainability and Consumerism

A recent study shows that packaging is the most immediate area of visibility for most consumers.

Jason Parkin, founder and president of Compose[d] 07.22.21

CEW Announces the 2021 Beauty Creators Awards Finalists

The virtual event was hosted by Brooke Shields, and announced the finalists in 29 categories.

Nancy Jeffries 07.22.21

Caps/Closures

Finding Closure: Design Trends for Caps—for Perfume & Cosmetic Packaging

Caps and closures that protect the product, elevate its appeal—and are sustainable too. Here's a look at available options for beauty brands.

Jamie Matusow, Editor-in-Chief 07.21.21

Cosmetics

IPSY Celebrates Tenth Anniversary with Social Media Challenge

‘The Next 10’ challenge aims to give the next generation of beauty creators exposure and visibility.

07.21.21

Authentix Acquires Strategic IP Information Pte Ltd

Expands its portfolio of digital security technologies.

07.15.21

Cosmetics

Procos Brings Expertise and Support to the U.S. Market with NY Office

Expands global offering for luxury secondary packaging, with full support for the brands locally.

Jamie Matusow, Editor-in-Chief

Airless

Baralan Introduces Airless Glass Packaging Solution

The DEA system is the first airless system where the product is directly in contact with the glass.

07.14.21

Nails

Influencer Julie Sariñana Launches a Vegan & Cruelty Free Nail Polish Line

Color Dept.’s first collection is available online now.

07.14.21

Cosmetics

Bite Beauty's New 'Clean' Lipstick Has a Velvet-Matte Finish—And It's Hydrating

Bite Beauty's new Power Move Soft Matte lipstick features its "secret" superfoood ingredient—tapioca pearls.

07.13.21

Too Faced Partners with Belinda Carlisle To Help Animals with New Lipstick Launch

The new Too Faced Gives Back x Belinda Carlisle lipstick packaging is inspired by Too Faced founders Jerrod & Jeremy's mini Chihuahua, Clover.

Marie Redding, Senior Editor 07.13.21

Droppers

Virospack Awarded at MakeUp In Shanghai

The Autofill Dropper provides a high-tech solution for an exact formula intake.

07.12.21

Fragrances | Sample/Travel Sizes

Coty Unveils Touchless Fragrance Testing Device for Use at Beauty Retailers

Delivers a single droplet of liquid directly to an arm or a blotter—not the air—for an improved testing experience.

07.12.21

Unilever's Degree Deodorant Partners with College Athletes

Degree Deodorant's campaign is a part of Unilever's sustainable business strategy is to contribute to a fairer, more socially inclusive world.

07.09.21

Cosmetics

Soapbox Raises Awareness for the Importance of Hygiene with World’s Biggest Bottle of Soap

The clean beauty company goes on tour to donate 147,900 personal care products to communities in need.

07.08.21

Nails

Red Carpet Manicure Partners with Hard Rock

The new collection launches in July, exclusively at Ulta Beauty.

07.08.21

Allure Store Opens in New York

Transforming beauty retail and the beauty shopping experience, The Allure Store features 280 makeup, haircare, and skincare products from more than 150 brands.

07.06.21

Cosmetics